Sound of speed
High-end speaker brand ixoost uses its connection with Modena to create iphone docks out of supercars’ exhaust Manifolds. the result is products that could Melt the Heart of anyone who loves engines.
The high end of The iphone and ipod dock market has been saturated for years. All of the big players—from Bose to Bang & olufsen—have jumped on the bandwagon of offering top-rated audio systems for users who simply want the convenience of being able to plug their devices into a set of high-quality speakers. for audiophiles with an Apple Music subscription, then, there’s plenty of choice.
This doesn’t mean, however, that all innovation and creativity has completely been sucked out of the market. You need only look to ixoost, an italy-based maker of high-end audio products, for confirmation of that.
developed from an idea by Matteo Panini, and designed by Pecorari, the brand offers the world’s first audio systems for iphones and ipods that have been 100% made in Modena, the famous italian city
dubbed “the capital of engines”. The location of the company is an important one—it’s home to the likes of Ferrari, Lamborghini, Pagani and Maserati, and that’s precisely why ixoost has set up shop there.
The brand’s speaker docks are created in collaboration with Modenese workshops. The result is products that could melt the heart of anyone who loves engines and the sounds they can make. The body of the audio systems are, in fact, genuine exhaust manifolds from supercars sporting eight, ten or twelve-cylinder engines.
Given this, it’s difficult to see how the idea could have originated anywhere apart from in the motoring capital of Italy. ixoost uses the connection to come up with its products, drawing on famous quotes from famed automakers for inspiration. The brand points to figures such as Enzo Ferrari, who once said that "the sound of a 12-cylinder engine must be listened to as if it were a symphony.”
But ixoost also notes that the music is just as important as the engineering, and so it seeks to bridge the gap between music and mechanics. It referencs a quote from great orchestral conductor Herbert Von Karajan, who said that “the sound of a 12-cylinder Ferrari is like a melody which no conductor would ever manage to reproduce.”
With all of that in mind, ixoost aims to create products that breathe life into these Modenese objects, which are beautiful in their own right. However, the products that result from the ixoost treatment are even better.
The audio systems are built with painstaking precision, the likes of which are to be found only amongst the craftsmen of Modena. Indeed, each dock is carved out of a solid block of aluminium, bringing together pieces turned and milled using five-axis machines, before being joined together with an eight, ten or twelve-cylinder exhaust manifold.
What’s more, just like you would your own supercar, you can personalise your own ixoost dock to make it just the way you want it, choosing the colour, metallic finish, the kind of leather and even the Allen screws, bringing about combinations which
have never been seen before.
Functionality hasn’t been forgotten (after all, these are speaker docks), so ixoost also offers a -created app, which turns the ipod or the iphone into the perfect partner for the dock. What’s more, the brand promises superb sound quality. ixoost recommends using the speakers to listen to symphonies, legendary rock concerts or even recordings of the roar of Formula 1 cars. The exceptional technical level of sound reproduction, ixoost says, is thanks to the presence of specially developed loudspeakers and an active subwoofer offering a unique listening experience.
However—let’s be honest here—the reason you’d opt for an ixoost dock, over a system from one of the established brands, is the design. The products are absolutely unique objects, inimitable both in terms of their design and their constructive characteristics.
There are three lines—the Xilo, the Otto, and the Radial6. The Xilo is the ‘standard’ dock, while the Otto line is wireless. However, they’re all made with high-precision mechanical workmanship and finishings handmade from start to finish by the finest Modenese craftsmen. These are the people who wrote the very history of the land of motors and who continue to create the supercars of the future. And who wouldn’t want the same craftsmen creating their speaker systems?
Not just cars
That said, ixoost doesn’t only draw on the world of cars as inspiration for its products. The Radial6 is the first dock that draws on the world of planes. It highlights details on an old plane like nose cones, cylinders and flaps. But, in the pure spirit of ixoost, the products still find their connotation in the final section of the tailpipe.
Like all of the dock stations, the Radial6 is beautiful to look at from any angle. The front part is inspired by old radial plane engines, and the nose cone is carved from a solid block.
The circularity of the product is not only for show—it’s a design decision that allows the dock to offer a sound front as open and natural as possible. The transducers are made up of two 28mm tweeters and four 57mm mid-range speakers, while the back part features a 165mm woofer.
The supporting blade, again, carved out of a solid block, raises the dock, making it visually light. ixoost describes the product as an outright mechanical masterpiece (with all the cabling passing through the inside of the block). And with the blade closing perfectly with the nose cone and the crankcase of the back woofer imitating a real plane engine, it’s difficult to disagree with the company.