Find a prof­itable niche

Amateur Photographer - - Technique Microstock -

THERE are three main keys to find­ing a prof­itable niche within mi­cro­s­tock, and they should all be ad­dressed si­mul­ta­ne­ously.

1 Im­ages should re­flect vis­ual trends

Most agen­cies go to great lengths to in­form con­trib­u­tors of cur­rent vis­ual trends. This in­for­ma­tion is com­piled from vast amounts of data from their cus­tomers’ search and down­load ac­tiv­i­ties. But your thoughts should also be di­rected to­wards an­tic­i­pat­ing fu­ture trends. These may in­clude themes around wear­able tech­nol­ogy, cut­ting- edge re­search, vir­tual re­al­ity, au­to­ma­tion, cy­ber se­cu­rity and ter­ror­ism, chal­leng­ing stereo­types, etc.

2 There should be a lim­ited sup­ply of such im­ages

Think of a trend­ing con­cept and list a few key words you be­lieve end-users might use in a search them­selves. You may no­tice that very few high- qual­ity im­ages show up on the search re­sults, since these are dif­fi­cult im­ages to ob­tain. You could con­sider em­u­lat­ing an air­port se­cu­rity set-up (model-re­leased) with mod­els of both sexes, dif­fer­ent ages and eth­nic groups. (If you choose to shoot these im­ages at air­ports and sub­mit them as ed­i­to­ri­als, you do so at your own risk!)

3 You should en­joy shoot­ing these types of im­ages

Does cap­tur­ing cer­tain types of im­age make you feel ‘in the mo­ment’, when time just flies by? The chances are if you en­joy cap­tur­ing the sub­ject, you will pro­duce higher qual­ity im­ages.

Brexit is a trend­ing topic and will re­main so for years to come

A clear con­cept sur­round­ing is­sues of se­cu­rity, bor­ders and dystopia

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