Find a profitable niche
THERE are three main keys to finding a profitable niche within microstock, and they should all be addressed simultaneously.
1 Images should reflect visual trends
Most agencies go to great lengths to inform contributors of current visual trends. This information is compiled from vast amounts of data from their customers’ search and download activities. But your thoughts should also be directed towards anticipating future trends. These may include themes around wearable technology, cutting- edge research, virtual reality, automation, cyber security and terrorism, challenging stereotypes, etc.
2 There should be a limited supply of such images
Think of a trending concept and list a few key words you believe end-users might use in a search themselves. You may notice that very few high- quality images show up on the search results, since these are difficult images to obtain. You could consider emulating an airport security set-up (model-released) with models of both sexes, different ages and ethnic groups. (If you choose to shoot these images at airports and submit them as editorials, you do so at your own risk!)
3 You should enjoy shooting these types of images
Does capturing certain types of image make you feel ‘in the moment’, when time just flies by? The chances are if you enjoy capturing the subject, you will produce higher quality images.
Brexit is a trending topic and will remain so for years to come
A clear concept surrounding issues of security, borders and dystopia