Yashica’s ‘digiFilm’ Y35 camera
AFTER weeks of speculation, Yashica has unveiled plans to return to the camera market after a 10-year absence – but with something completely unexpected.
The Yashica Y35 is what the company calls a ‘digiFilm’ camera that shoots digital photos but takes rolls of film in order to do so. Designed to emulate the original Yashica Electro 35, the Y35 has a 1/3.2-inch CMOS sensor capable of recording 14-million-pixel photos. It has a 35mm f/2.8 fixed- glass lens.
The camera uses one of the new digiFilms – a fake film roll preloaded with a combination of settings such as ISO and aspect ratio. If you want to change the settings, you swap the film rolls around. You have to wind the film before you can shoot, and use an advancement lever between shots. In keeping with the analogue illusion the Y35 has no screen on the back.
Four different digiFilm rolls will be available at launch: ISO 1600 High Speed, ISO 400 Black & White, ISO 200 Ultra Fine (colour) and 120 Format (6x6 and ISO 200), the latter described as being ‘ fit for Instagram’.
The Y35 is being launched through Kickstarter, and at the time of writing had surpassed its HK$800,000 (£77,000) target almost ten-fold to stand at over HK$7.5 million (£722,000). You must pledge of at least HK$1,108 (£107) for a camera. For more, see www.yashica.com.
The Y35 uses digiFilm – a fake film roll with preloaded settings