Tips for cover success
Don’t crop in too tightly. Leave space for the magazine ‘furniture’ – masthead, cover lines and graphic devices. Busy images with lots of detail are generally unsuitable as they make superimposed text tricky to read. Shoot portrait-format pictures. While it’s not unheard of for us to use a section of a landscape-format shot, your chances are improved by shooting in the upright format. Make eye contact. If you’re submitting a portrait, ensure good eye contact, with the subject looking directly into the lens. Make sure the eyes are pin-sharp. Provide plenty of options. Try various angles and subject placements, with the main focal point to the left, the right and centre, to give the art editor lots of options of where to put the cover lines.