Google to un­veil new Nexus 7

The much-loved Nexus 7 is tipped for a re­fresh be­fore the end of the year, re­veals Marie Brewis

Android Advisor - - Contents -

The ru­mour mill was go­ing in­sane over the pos­si­bil­ity of a new Nexus 7 tablet be­ing an­nounced at the Google I/O key­note event on 18 May 2016, and of course it didn’t hap­pen. But it is still very much a thing, and it’s re­port­edly on track for re­lease be­fore the end of the year. Here’s what we know so far.

Re­lease date

Un­til now much of the talk around the pos­si­bil­ity of a new Nexus 7 has been spec­u­la­tion. How­ever, at the be­gin­ning of Septem­ber, trusted leak­ster @evleaks tweeted that the Huawei-built Nexus 7 was on track for re­lease be­fore the end of the year. For us that’s as good as con­fir­ma­tion that a new Nexus 7 is in the works.

We al­ready know Google is hold­ing an event on 4 Oc­to­ber in which it is ex­pected to un­veiled the new Pixel X and XL smart­phones, Day­dream VR and Google Home. It’s more than likely that Google will also use this event to un­veil the Nexus 7.

Talk sur­round­ing the pos­si­bil­ity of a new Nexus 7 be­gan in Oc­to­ber last year fol­low­ing a Trusted Re­views in­ter­view with Asus chair­man Jon­ney Shih, who re­port­edly said: “So for the [first-gen­er­a­tion] Nexus, I think that both par­ties feel that this will be an ex­cit­ing prod­uct, with this kind of… price and this kind of func­tion­al­ity and qual­ity. Even [the sec­ond­gen­er­a­tion Nexus 7], we moved to the Full-HD screen, and we still be­lieve in this kind of beauty. It still makes sense. But then the next one ac­tu­ally takes a lot of dis­cus­sion.”

For back­ground, Asus was the man­u­fac­turer re­spon­si­ble for pro­duc­ing the first- and sec­ond­gen­er­a­tion Nexus 7 tablets, though Shih’s words are not con­fir­ma­tion that a third Nexus 7 will en­ter pro­duc­tion. Plus, it is ac­tu­ally Huawei not Asus that is tipped to be be­hind the third Nexus 7, hav­ing pre­vi­ously trade­marked the name ’Huawei 7P’.

Just re­cently Huawei has al­legedly con­firmed that it is mak­ing a Nexus de­vice for 2016, and with so many spec­ta­tors con­vinced HTC will be

mak­ing both new Nexus (now re­port­edly branded Pixel) phones, it’s pos­si­ble that there will be a new Nexus 7 from Huawei af­ter all.

Since we up­dated this ar­ti­cle Huawei’s PR got in touch with the com­pany’s of­fi­cial com­ment on the sub­ject: “We don’t com­ment on fu­ture prod­ucts, as a mat­ter of pol­icy. Huawei is com­mit­ted to cre­at­ing the world’s most com­pelling and in­no­va­tive de­vices, of­fer­ing an ex­cep­tional per­for­mance and out­stand­ing user ex­pe­ri­ence.

“We are proud to have worked with Google, which is strong in in­no­va­tion, on the Nexus 6P and will con­tinue to col­lab­o­rate in the fu­ture, such as our sup­port for Day­dream, the re­cently-an­nounced plat­form for high per­for­mance mo­bile VR.”

Peo­ple have been point­ing to the fact Google re­cently re­moved the HTC-made Nexus 9 from its of­fi­cial on­line store as ev­i­dence that a new Nexus 7 must be im­mi­nent. That tablet is now two year’s old, mind, and was last year su­per­seded by the more ex­pen­sive Google Pixel C.

We have to point out that many of the so-called ‘ru­mours’ in this ar­ti­cle ap­pear to be are noth­ing more than spec­u­la­tion, the ru­moured spec­i­fi­ca­tions come from a Weibo tip-off and sound high for a bud­get tablet, and there hasn’t been a sin­gle leaked im­age of the new Nexus 7 (the photo at the top of this ar­ti­cle is of the pre­vi­ous model). How­ever, @evleaks has said the new Nexus 7 will fea­ture 4GB of RAM.

When Google in­tro­duced the Pixel C it made it­self re­spon­si­ble for both the build and the soft­ware, much like Ap­ple does with its iPads, and in do­ing so gave it­self greater con­trol over

qual­ity. It is also ru­moured to be un­veil­ing its next smart­phones as Pixel- rather than Nexus de­vices. So it would seem strange for the com­pany to now in­volve a third party in its tablet pro­duc­tion process.

All this is ig­nor­ing just how pop­u­lar was (and ar­guably still is) the Nexus 7, of course. With the Nexus 7 Google caught the at­ten­tion of the masses and opened them to the pos­si­bil­ity of an af­ford­able, pow­er­ful, high-qual­ity and truly por­ta­ble new com­put­ing plat­form. Seven mil­lion units of the orig­i­nal tablet were sold at a rate of a mil­lion tablets per month, and per­haps Google is want­ing more of the same in the 2016. If Google could pull off a third model as pop­u­lar with con­sumers as the first, it could turn the tablet mar­ket on its head.


Ru­mour has it the new Nexus 7 will be an­other bud­get tablet like its pre­de­ces­sors, so we would

not ex­pect it to be priced any higher than £199. The al­leged spec­i­fi­ca­tions listed be­low don’t seem to tally with that, but Google may be re­turn­ing to its pre­vi­ous busi­ness model whereby con­tent (or more ac­cu­rately con­tent sales) is king.

What to ex­pect

All on­line sources ap­pear to be quot­ing the same al­leged spec­i­fi­ca­tion for the forth­com­ing Nexus tablet. Usu­ally this would make us more in­clined to be­lieve them, but here it’s more likely that they have all come from a sin­gle (not nec­es­sar­ily trusted) Weibo source.

An­droid N 7in Quad-HD pres­sure-sen­si­tive dis­play Qual­comm Snap­dragon 820/Nvidia Te­gra X1 chip 4GB RAM Mi­croSD sup­port up to 2TB

Nexus 7 (2013)

Nexus 7 (2014)

Nexus 7 (2013)

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