Keep­ing cus­tomers

Angling Times (UK) - - YOUR FISHING WEEK -

THE sum­mer seems to have flown by this time round, and we have now reached a point where the tackle shops are go­ing to feel that lit­tle bit qui­eter.

I am cer­tainly no busi­ness ex­pert but I’d urge tackle shop bosses that in­tend to plod on as usual to go out of their way and try dif­fer­ent things to keep the cus­tomers com­ing in.

Spe­cial of­fers, re­duc­ing prices on cer­tain items or even do­ing ‘buy one, get one free’ pro­mo­tions on cer­tain items will no doubt tempt a few more an­glers into the shop.

We know what an­glers are like – they have ev­ery in­ten­tion of buy­ing just two pints of mag­gots and end up spend­ing £50 on kit!

It’s a tough few months ahead for the in­dus­try, but in­no­va­tive think­ing will help steer them through the cold sea­son. Fran­cis Bick­nell, Ayles­bury

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