BEETLE BEV: WOULD IT WORK?
An electric Beetle looks promising and plausible on several grounds.
First, given the global successes the new-gen Mini and latter-day Fiat 500 have become, you can understand why VW should want to do the same with its best-remembered model.
The fact that the first and second attempts at a ‘new’ Beetle failed must give VW pause, but I reckon Klaus Bischoff is quite right that using rear-wheel drive for this third proposal would give it a better chance. And the residual greenness of electric underbits make a better link with the past than the most recent ‘new’ Beetle, which tried too hard to be a cheap Porsche.
To me, it’ll be about styling success. If Bischoff and his team of designers can be as effective at recalling the original Beetle as they have been with the ID Buzz recalling the old Kombi van, I could see an electric edition becoming a real hit.