Suzuki pre­pared to leave new Jimny on sale un­til 2038

Autocar - - NEWS -

THE NEW SUZUKI Jimny has been de­signed to re­main on sale for up to 20 years, ac­cord­ing to the car’s en­gi­neer­ing chief. The new ver­sion of the tiny 4x4 re­places the out­go­ing Jimny, which has been on sale vir­tu­ally un­changed since its ar­rival in 1998.

Toshi­nobu Nuimura, Suzuki’s vice chief en­gi­neer, said the long lifes­pan is nec­es­sary to off­set the costs of de­vel­op­ing the Jimny’s be­spoke plat­form.

Nuimura said: “This is a unique car, and sales are not so huge, so from a busi­ness point of view, we have to keep sta­ble sales over a long pe­riod.”

Nuimura said the firm would mon­i­tor in­dus­try trends, cit­ing elec­tri­fi­ca­tion as an area that Suzuki is “study­ing” in order to de­velop the car “in line with the mar­ket” and sus­tain its ap­peal and longevity.

All-new Jimny re­places a model launched in 1998

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