Tech gi­ant Hub­spot plots new move in Dublin

Belfast Telegraph - Business Telegraph - - News - BY RON­ALD QUIN­LAN

US tech gi­ant Hub­spot is close to sign­ing a deal for a new Euro­pean head­quar­ters of­fice in the Sobo dis­trict in the Dublin Dock­lands, it has emerged.

The mar­ket­ing soft­ware spe­cial­ist is un­der­stood to be in ad­vanced ne­go­ti­a­tions with Hiber­nia Reit with a view to leas­ing all 115,000 sq ft (10,683sqm) of space at 1 Sir John Roger­son’s Quay (1SJRQ) for a rent in the re­gion of €60 per sq ft.

1SJRQ is due for com­ple­tion in the com­ing months, along with Hiber­nia Reit’s scheme at 2 Wind­mill Lane.

Hub­spot’s move to Sir John Roger­son’s Quay from its ex­ist­ing EMEA head­quar­ters sug­gests that it is in­tent on grow­ing its Dublin-based work­force sub­stan­tially.

While the com­pany em­ploys more than 500 peo­ple at Hiber­nia Reit’s One and Two Dock­lands Cen­tral build­ings on Guild Street in the IFSC, its new of­fices at 1SJRQ will have the ca­pac­ity for more than 900 em­ploy­ees.

Founded by Brian Hal­li­gan and Dharmesh Shah in June 2006 at Mas­sachusetts In­sti­tute of Tech­nol­ogy, Hub­spot has more than 48,000 cus­tomers world­wide.

The com­pany re­cently in­tro­duced a new prod­uct line called Ser­vice Hub, which was de­vel­oped in Dublin.

The new prod­uct al­lowed Hub­spot to add cus­tomer ser­vice to its of­fer­ings of cus­tomer re­la­tion­ship man­age­ment (CRM), as well as sales and mar­ket­ing tools.

News of Hub­spot’s ex­pan­sion into Sobo — a name con­ceived by de­vel­op­ers and stand­ing for South Of Beck­ett O’casey bridges — comes as an­other of the world’s big­gest CRM providers, Sales­force, moves to in­crease the scale of it Dublin op­er­a­tion sig­nif­i­cantly.

The com­pany re­cently agreed heads of terms with de­vel­oper Johnny Ro­nan’s RGRE on a deal which will see the tech gi­ant lease all 500,000 sq ft (46,184sqm) of the of­fice space RGRE is build­ing at Spencer Dock. The of­fices will ac­com­mo­date be­tween 4,000 and 5,000 staff. Sales­force em­ploys 965 peo­ple at its EMEA head­quar­ters in Sandy­ford in south Dublin.

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