£140,000 to tackle child obesity crisis
PUBLIC health bosses are to throw a £140,000 cash pot into projects designed to get children off the couch and eating healthy food.
The money will be given in grants to organisations and community groups which come up with projects to tackle the epidemic of childhood obesity in Birmingham.
The city has one of the highest rates in the UK with a quarter of ten-year-olds clinically obese and 40 per cent overweight by the time they leave primary school.
The problem is also an increasing drain on health services and the wider economy.
Now, projects aimed at reducing youth obesity which can raise money via the Crowdfunder website can apply for a top-up grant from Birmingham City Council.
Birmingham’s director of public health Adrian Phillips said: “There is no single solution to tackling health issues among young people, however, we believe that some of the best ideas exist at grassroots level, with people who live and work with them – we want to engage community support and help make some of those ideas happen.”
He said that life expectancy in Birmingham fell below the national average, with men peaking at 77.6 years (79.4 years is the average in England) and women at 82.2 years compared with 83.1 years for England.