Read potential buyers’ body language signs
WITH many house sellers choosing to stay present at viewings, online estate agent House Network has teamed up with body language expert Robert Phipps to offer some tips on how sellers can read house hunters’ body language, and perhaps adapt their own behaviour accordingly.
The ‘ar t of the silent sell’ guide which it has compiled on its website offers suggestions for sellers guiding a buyer around their home such as:
As you enter each room or point something out, keep an eye out for whether a small smile star ts to appear on their face. Make a mental note of their reaction and try to point out similar features to continue their positive, happy smiles
Encourage them to touch things, sit down in the living room, feel the carpet (if you are leaving it), lay down on the bed etc.Touch is one of our basic five senses and how people feel about a par ticular area or space is important to them.The more they can try out things the more comfortable they feel, the easier it is for them to make up their mind
Make a list of your property’s assets but only point out those that seem appropriate to each new viewing. Also notice how as you point out each of these things whether they are engaging with you by actually looking at them.