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Buckinghamshire Advertiser - - BUCKS PROPERTY -

VER the past 15 years, prop­erty mar­ket­ing has dras­ti­cally changed. Gone are the days of fuzzy pho­to­graphs and te­dious room-by-room de­scrip­tions. Many agents – in­clud­ing Pot­ter & Ford in Che­sham – are now look­ing to mar­ket­ing com­pa­nies and pro­fes­sional pho­tog­ra­phers to show­case clients’ won­der­ful homes, with fan­tas­tic re­sults.

“The power of the on­line por­tals and bright/vi­brant LED win­dow dis­plays con­vinced us as an agency that all our pho­tos must be of the ut­most qual­ity to best serve our clients and en­sure their homes stand out from the com­pe­ti­tion,” said Robert Lees, di­rec­tor of Pot­ter & Ford.

“Af­ter care­ful re­search and tri­alling, we found the best for over­all ser­vice and qual­ity was CJ Prop­erty mar­ket­ing. The firm is now re­spon­si­ble for the vast ma­jor­ity of our res­i­den­tial sales pho­tos and we couldn’t be hap­pier, it’s worth vis­it­ing its web­site at: CJProp­er­ty­mar­ket­ing.com

“What’s next for prop­erty mar­ket­ing? 3D vir­tual tours? The cur­rent dis­torted vir­tual tours used by some agents leave a lot to be de­sired!

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