HSBC branch to close in town

Buckinghamshire Advertiser - - NEWS -

HSBC in Ger­rards Cross will be clos­ing, the com­pany an­nounced to­day.

The branch is set to shut on Fri­day May 12 as part of a wider HSBC an­nounce­ment to close 62 by the end of 2107.

HSBC has no in­ten­tion to close any fur­ther branches in 2017 and this marks the end of its branch re­struc­tur­ing pro­gramme.

Francesca McDon­agh, head of re­tail bank­ing and wealth man­age­ment for UK and Europe, said: “The way our cus­tomers bank with us is chang­ing.

“More cus­tomers are us­ing mo­bile and in­ter­net bank­ing than ever be­fore, in­no­va­tion such as touch and voice ID has proved ex­tremely pop­u­lar and fewer peo­ple are us­ing branches.

“More than 90% of our in­ter­ac­tions with cus­tomers are now through our dig­i­tal chan­nels – an in­crease from 80% last year.

“The de­ci­sion to close these branches en­sures a more sus­tain­able branch net­work for the fu­ture as we con­tinue to in­vest in our dig­i­tal plat­forms and our peo­ple.

“We will have fewer but bet­ter branches, with more em­pow­ered front line col­leagues us­ing a greater range of tech­nol­ogy to sup­port all our cus­tomers’ needs.

“Our pri­or­ity now is to work with our col­leagues, our cus­tomers and the com­mu­ni­ties im­pacted by the an­nounce­ment.

“We are con­tact­ing cus­tomers to ex­plain the de­ci­sion and help them with al­ter­na­tive ways to bank with us.

Over the past five years, the num­ber of cus­tomers us­ing HSBC branches has fallen by al­most 40%, while 93% of cus­tomers’ con­tact with the bank is now via the tele­phone, in­ter­net or smart­phone and 97% of cash with­drawals are made via an ATM.

HSBC is putting a num­ber of mea­sures in place to help and al­ready has a part­ner­ship with the Post Of­fice so cus­tomers can con­tinue to carry out their day to day bank­ing.

The Ger­rards Cross post of­fice, in Pack­horse Road, is open Mon­day to Satur­day, 9am to 5.30pm.

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