Black­Berry brand to be re­vived by re­lease of 5G model in 2021

The Daily Telegraph - Business - - Technology Intelligen­ce - By James Cook

THE Black­Berry phone brand will re­turn from the dead next year when an Amer­i­can busi­ness re­leases a new 5G model with a phys­i­cal key­board.

Texas busi­ness On­wardMo­bil­ity an­nounced yes­ter­day that it is pre­par­ing to re­lease a smart­phone un­der the Black­Berry brand, which it hopes to sell to gov­ern­ment and en­ter­prise cus­tomers, rather than typ­i­cal re­tail cus­tomers. The an­nounce­ment comes af­ter Black­Berry’s pre­vi­ous agree­ment with Chi­nese phone busi­ness TCL ex­pired ear­lier this year fol­low­ing a con­tin­ued slump in sales, bring­ing an end to four years of Black­Ber­ry­branded An­droid smart­phones.

TCL’s ex­clu­sive use of the Black­Berry brand ex­pires at the end of the month, clear­ing the way for a new part­ner. On­wardMo­bil­ity’s Black­Berry is ex­pected to be re­leased in the first half of 2021, al­though lit­tle in­for­ma­tion has so far been made pub­lic.

The smart­phone will use a de­sign cre­ated by On­wardMo­bil­ity, rather than a pre­vi­ous Black­Berry de­sign, and will run on Google’s An­droid sys­tem.

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