PEAK VIEW­ING

Caernarfon Herald - - NEWS -

SNOW­DON is brac­ing it­self for even big­ger crowds in 2018 as Wales’ high­est peak could be fac­ing a rise in vis­i­tors af­ter fea­tur­ing in a record num­ber of dif­fer­ent TV shows and re­ports.

Al­most a dozen film crews from around the UK have used ar­eas of the Na­tional Park and the sum­mit as a back­drop for their sets this year to cap­ture the views from the top.

Among those filmed in­clude an episode of Flog It with an­tique bof­fin Paul Martin, an ITV This Morn­ing fea­ture with co­me­dian and for­mer I’m a Celebrity con­tes­tant Joel Dom­mett as well as El­lis James and Miles Jupp’s re­cent visit as part of a BBC series fea­tur­ing their favourite places to visit in Wales.

But with many of the shows due to be aired at the be­gin­ning of next year and with visi­tor num­bers al­ready on the up, Snow­do­nia Na­tional Park Author­ity (SNPA) has said there is a need to man­age the im­pacts and ben­e­fits of the in­creas­ing tourists fol­low­ing grow­ing me­dia cov­er­age.

“Snow­do­nia Na­tional Park has been fea­tured reg­u­larly on pro­grammes all over the world and we are pleased to have worked along­side var­i­ous lo­ca­tion com­pa­nies who have cho­sen Snow­do­nia and Snow­don as back­drop or main sub­ject for their work,” a spokesman said.

“We are aware that visi­tor num­bers have been in­creas­ing year on year on Snow­don with al­most 465,000 walk­ing on the moun­tain last year and vis­i­tors bring huge eco­nomic ben­e­fit to the area which we es­ti­mate to be around £69 mil­lion per year.

“How­ever, this has put in­creas­ing pres­sure on paths, landown­ers, in­fra- struc­ture, rescue teams and the com­mu­ni­ties of the area and there­fore, there is a need to care­fully man­age the im­pacts and ben­e­fits.

“That is why the Snow­don Part­ner­ship Plan has been cre­ated – it sets out how all the or­gan­i­sa­tions in­volved will be look­ing af­ter Snow­don for the fu­ture.”

The SNPA said their strat­egy for man­ag­ing visi­tor num­ber will be to en­cour­age some tourists that come in the main sea­son to come at qui­eter times of year and to re­mind peo­ple that Snow­do­nia has other “spec­tac­u­lar and chal­leng­ing moun­tains” to walk.

“This will help spread the load, en­sure that vis­i­tors have a bet­ter ex­pe­ri­ence and also ex­tend the visi­tor sea­son so that we can help en­cour­age year round qual­ity jobs,” the spokesman added.

“As an author­ity, we en­cour­age vis­i­tors not only to re­turn to the area, but we also re­mind them that Snow­do­nia has other spec­tac­u­lar moun­tains to walk and other ac­tiv­i­ties to ex­pe­ri­ence.”

Ear­lier this year, the Snow­do­nia So­ci­ety also raised con­cerns that the pop­u­lar­ity of the moun­tain is hav­ing an ad­verse im­pact, par­tic­u­larly on foot­paths and tried to en­cour­age walk­ers to ex­plore other peaks in the Na­tional Park.

How­ever, Alan Ken­dall, gen­eral man­ager of Snow­don Moun­tain Rail­way who recorded 260,000 jour­neys in 2017 be­lieves ad­di­tional ex­po­sure will be “very pos­i­tive” for the area.

“The num­ber of crews film­ing in Snow­don ap­proaches dou­ble fig­ures ev­ery year and al­though we have been host­ing crews here for years, we have par­tic­u­larly had a lot of at­ten­tion this year. I think it’s very pos­i­tive for the area, Snow­don is a place where peo­ple want to go.”

A crowded Snow­don sum­mit on the first day of the 2017 May Bank Hol­i­day

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