Car sharing is easier said than done
The case for car sharing is compelling: most cars stand idle most of the time. But implementing it is far from simple. There are two routes: pairing drivers with passengers – a modern form of hitchhiking – and pairing unused cars with carless drivers.
Fej Shmuelevitz of Waze, a traic and navigation app, told the Connected Hub conference in Barcelona: ‘The Waze navigation app knows where the driver is, their route, the infrastructure. The challenge is to pair the driver with a potential rider who wants to be collected along that route and then dropped o . We’re trying to solve that technical challenge and get to understand the rider as well as we do the driver.’
French company Drivy specialises in peer-to-peer car rental. It has 40,000 cars across France, Germany, Spain, Belgium and Austria and a million members paying on average £25 a day to rent a car. Founder Paulin Dementhon sees ‘young urbans who are asset light and time poor’ as his target audience. ‘They want the freedom and convenience of car mobility without the hassle of ownership,’ he said.
Every second a car is idle and empty is money wasted