a ‘new wave’ of any musical style will inevitably be superseded by something that feels even more fresh and vital. The last few years have seen the melodic hard rock scene galvanised by a tidal wave of exciting, mainly scandinavian newcomers intent on modernising a genre, or at the very least revitalising its production values. You probably know their names – H.e.a.t, Degreed, eclipse, art nation… and most recently, Perfect Plan.
led by guitarist andreas gullstrand, malmö-based six-piece creye have existed for more than three years, and on this self-titled debut were helped by of a crack team of established songwriters. By rights its mix of 1980s aor and pulsating pop sounds should dazzle. in reality, it flatters to deceive. erik Wiss’s crystal-clear production places us right in the studio with the group, but unfortunately the material lacks the spark to make it truly special. Holding on,
nothing To lose and miracle remind us why the band were feted as the next big thing, but approaching the halfway mark you realise that creye have begun to plod.
Creye: flatteringto deceive.