If you go down to the woods today
CHARACTERS from The Gruffalo, the best-selling picture book written by Julia Donaldson and illustrated by Axel Scheffler, are being brought to life in a new, free augmented-reality app, launched by the Forestry Commission England and Magic Light Pictures.
The Gruffalo Spotter can be downloaded and used at 26 forests across the country; families can follow clues on an interactive trail to track their favourite characters, learning about woodland creatures on the way. Once families have spotted the 3D characters, they can use the app to take photos with them.
‘This exciting development will deliver a completely different forest experience for our visitors,’ says Bridgette Hall of Forestry Commission England. ‘The Gruffalo is a worldrenowned story and to be able to bring the characters to life in their natural setting is fantastic. It’s great we’ve had the opportunity to join the two worlds of technology and Nature together in a sensitive way.’