MIN­UTES WITH HAR­RIET HAST­INGS

Craftseller - - Crafty Update -

I only started run­ning my own busi­ness

eight years ago but build­ing the

Bis­cuiteers brand has been one of the most

ex­cit­ing things I’ve done in my ca­reer.

I love the chal­lenge and the cre­ativ­ity.

This Christ­mas, I’ll be making

gin­ger­bread houses with my daugh­ters

with our gin­ger­bread house kit. They are

enor­mous fun to put to­gether and make

won­der­ful Christ­mas dec­o­ra­tions – that is

be­fore you eat them!

If you’re look­ing to turn your hobby

into a busi­ness, make sure you

understand the mar­ket for your prod­ucts,

the com­pe­ti­tion and your unique sell­ing

points. It’s vi­tal to think about pack­ag­ing,

mar­ket­ing and dis­tri­bu­tion, too.

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