Un­der wraps?


Do you think it’s worth offering a Christ­mas gift wrap ser­vice with my on­line sales this time of year for a small fee? AMANDA SAYS: I don’t feel you can charge for a sim­ple wrap as this is such a costly time of year for your clients as it is. A lot of peo­ple use cheap or­ganza bags to send their good­ies in but be­ing hon­est, I’m not keen on th­ese as they can look a bit tacky. Red tis­sue pa­per with your com­pany sticker is ef­fec­tive and makes for at­trac­tive pack­ag­ing - sprin­kle with fes­tive con­fetti for a lit­tle sea­sonal magic. Al­ter­na­tively, pa­per gift bags tied with a pretty rib­bon is a sim­ple tech­nique that can add a lit­tle Christ­mas cheer for very lit­tle out­lay. When buy­ing your ma­te­ri­als, make sure you get them whole­sale to keep costs down.

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