Daily Mail

All whites are racist says transgende­r L’Oreal model

- By Clemmie Moodie Associate Showbusine­ss Editor c.moodie@dailymail.co.uk

WITH a dizzying fanfare, she was brought in as the ‘face of modern diversity’.

But days after she was announced as L’Oreal’s first transgende­r model, Munroe Bergdorf launched an extraordin­ary rant declaring all white people racist.

The 29- year- old British star, who appeared in the cosmetic giant’s recent ‘#allworthit’ campaign alongside Cheryl Cole and Katie Piper, now faces being dropped from her lucrative new role.

In a lengthy Facebook rant, she wrote: ‘Honestly I don’t have energy to talk about the racial violence of white people any more. Yes ALL white people.

‘Because most of ya’ll don’t even realise or refuse to acknowledg­e that your existence, privilege and success as a race is built on the backs, blood and death of people of colour. Your entire existence is drenched in racism. From micro-aggression­s to terrorism, you guys built the blueprint for this s***.

‘Come see me when you realise that racism isn’t learned, it’s inherited and consciousl­y or unconsciou­sly passed down through privilege.

‘Once white people begin to admit that their race is the most violent and oppressive force of nature on Earth … then we can talk.

‘Until then stay acting shocked about how the world continues to stay f***** at the hands of your ancestors and your heads that remain buried in the sand with hands over your ears.’

The stars of the advertisin­g campaign were selected by L’Oreal as part of its ongoing drive to celebrate diversity and inclusivit­y in beauty.

Earlier this year the company, which also uses Helen Mirren as one of its regular models, claimed its focus on diversity had pushed sales and led people to reappraise the brand. It also recently launched a mentoring initiative in part- nership with The Prince’s Trust, which aims to help young people become more confident.

Last night a company insider said: ‘L’Oreal do not in any way condone or agree with Munroe’s comments. Obviously this is all highly embarrassi­ng and very much goes against message.

‘To drop her now would be something of a PR disaster but, at the same time, they cannot be seen to be endorsing any kind of racism or extremism. Conversati­ons about her future are taking place.’

Miss Bergdorf, who was born a boy called Ian, works as a DJ and trans activist in addition to her modelling. She began living as a woman at the age of 18 but was prescribed hormones by a doctor only four years ago.

The London- raised campaigner recently spoke of how she hopes to play a part in the changing face of the beauty industry.

‘To be the first trans woman in a L’Oreal Paris UK campaign feels amazing, and also kind of crazy,’ she told Vogue Magazine.

‘When I got the email about it I was just sat with my mum and I couldn’t believe it. But I think it’s great – I mean, as women we’re all so varied and L’Oreal are allowing more women to see themselves represente­d.’

She added: ‘It can be alienating, to see the same images all of the time and for none of them to relate to you. In primary school … I loved Naomi Campbell and gravitated toward women of colour, even though they’d appear less on the pages than the white models.

‘It’s important to be represente­d, because if you just see images of white women then you start to measure yourself against a white standard of beauty, and obviously that’s not something I’m ever going to achieve, or should ever feel I have to achieve.’

A spokesman for L’Oreal was unavailabl­e for comment.

‘Most oppressive force on Earth’

 ??  ?? Facebook rant: Munroe Bergdorf
Facebook rant: Munroe Bergdorf

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