BAKERS BY THE DOZEN
BRITAIN is in the midst of a new Bake Off boom with the hit TV show causing a huge surge in sales of kitchen equipment.
Retailers say cooking kit has been flying off the shelves since the revamped Great British Bake Off went out on Channel 4 on Monday.
AO.com saw a 202% increase in the sales of kitchen mixers.
Paul Whyte of the firm said: “Shows like Bake Off have really inspired the nation’s amateur bakers and, as a result, consumers are now more interested in small appliances.”