Buying and selling with the specialists
Properties, such as rural and equestrian, require an agent with knowledge and expertise of niche markets, as Zoe Napier, director of the Zoe Napier Group explains
WITH offices in central Essex and Mayfair, London, the Zoe Napier Group specialises in niche brand marketing, including their well known Country & Equestrian market place, and specialist marketing for Coastal & Waterside and New & Luxury Homes. The company covers the whole of Essex and South Suffolk with its portfolio of ‘reassuringly unique’ homes.
Zoe Napier, director and keen equestrienne in her spare time, has 33 years’ experience in the property market. She lives on the Essex/Suffolk border and has a extensive knowledge of the countryside, horses and hobby farming. She explained the reason for their success in selling properties in the
Suffolk area is a combination of factors – the natural geographic migration of those moving from metropolitan London and Essex to more scenic and rural areas of Suffolk, coupled with a cleverly targeted marketing approach to the right demographic of buyer and a service tailored entirely for each individual property.
“In simple terms, Suffolk sellers gain the best of both worlds, with their home being advertised in the areas most likely to attract the right buyers, many of whom are downsizing and who can often offer the further advantage of being ‘cash buyers’,” said Zoe.
For more information about the Zoe Napier Group visit www.zoenapier.co.uk .
“. . . a cleverly targeted marketing approach to the right demographic of buyer and a service tailored for each individual property”
Want to live near the water, or got an equestrian property to sell? Zoe Napier, property specialist and equestrienne, has a team of experts who can help