High-street hit Fash­ion brand Shrimps’ founder Han­nah Wei­land on her vi­brant new range for Habi­tat

Han­nah Wei­land, founder of Shrimps – the fash­ion brand loved for its vi­brant colours, faux fur and zany prints – has dug into her de­sign archives to pro­duce a home­ware col­lec­tion for Habi­tat, which launches this month

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‘It’s the first time Habi­tat has ever used gold thread in a car­pet!’ Wei­land is talk­ing about the ‘Doo­dle’ rug (right, £450), her favourite piece from her in­au­gu­ral in­te­ri­ors col­lec­tion. Hand-tufted with her de­pic­tions of fairy­tale ob­jects and cos­mic an­i­mals, then hand-carved to make each crea­ture three-di­men­sional, it is un­doubt­edly a show­stop­per. ‘A spotty horse, a uni­corn, a crown, a ring of roses and a moon with stars fall­ing out of it... they’re all things that ap­pear in my dreams,’ she ex­plains.

The home­ware range – which com­prises cush­ions, bed­li­nen, faux fur throws, rugs and framed prints – fea­tures mo­tifs lifted from Shrimps’ first five years of col­lec­tions, which have al­ways been about mix­ing bold pat­terns and witty, off-kilter il­lus­tra­tions with rich fab­rics and sus­tain­able ma­te­ri­als. It was a nat­u­ral de­ci­sion, then, for Wei­land’s Habi­tat col­lec­tion to fo­cus on soft fur­nish­ings.

Prawn-pink pre­vails on the colour-scheme front, but there are pieces that will suit most de­sign tastes, from the sub­tly checked ‘ Vi­ola’ cush­ion (£60) to a striped faux-fur throw named ‘Brid­get Bre­ton’ (£295) which, as Wei­land ob­serves, would ‘add a bit of ec­cen­tric luxe’ to a bed­room.

The col­lab­o­ra­tion makes sense to both brands: with their puffs, frills, bead­ing and vo­lu­mi­nous shapes, Shrimps’ clothes are as much sculp­ture as gar­ment, and Wei­land of­ten trawls on­line fur­ni­ture store 1st Dibs for in­spi­ra­tion for her fash­ion de­signs. Plus, she’s ‘a real home per­son’ – the walls of her Not­ting Hill house are painted in sher­bet shades to cre­ate a back­drop for brighter fur­nish­ings, which in­clude a leop­ard-print chair, an old Marni rug and scal­loped lamp­shades by the de­signer Matilda Goad. To the same ef­fect, she used pearly pink as the back­ground for a lot of the Habi­tat pieces, which bal­ances the vivid il­lus­tra­tions.

As the owner of a small, in­de­pen­dent Bri­tish brand, Wei­land leapt at the chance to col­lab­o­rate with Habi­tat, a high-street re­tailer that she her­self has shopped at for years. ‘It’s been a joy,’ she says. ‘It’s great to bring Shrimps’ de­signs out at an af­ford­able price point, and it was a nice sur­prise to find that such a big com­pany still gets so many of its prod­ucts made by hand.’ In­deed, Wei­land’s ‘Faces’ dhur­rie rug (£70) is hand­wo­ven in In­dia, while her ‘Dory’ and ‘Doo­dle’ cush­ions (£70 each) are em­broi­dered us­ing a rare couch-stitch tech­nique.

The col­lec­tion’s high­light? For the de­cid­edly max­i­mal­ist cus­tomer, it has to be the high-vis, hot pink ‘ Venezia’ bed­li­nen set, onto which Wei­land’s wa­ter­colour paint­ings of scenes of Venice, the City of Light – ‘from a ro­man­tic trip there last year’ – have been dig­i­tally printed. The cheer­ful pat­tern fea­tures churches, float­ing dogs and Vene­tian jesters. ‘It’s com­pletely mad,’ laughs Wei­land. ‘Ob­vi­ously.’ habi­tat.co.uk

SHRIMPS’ DE­SIGNS MIX BOLD PAT­TERNS AND WITTY, OFF-KILTER IL­LUS­TRA­TIONS WITH RICH FAB­RICS AND SUS­TAIN­ABLE MA­TE­RI­ALS

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