You won’t know the place

Cash is now pour­ing into East Ham with new first-time buyer and rental homes, shops and cafés — but its in­domitable com­mu­nity spirit is cer­tain to stay strong, says

Evening Standard - West End Final Extra - ES Homes and Property - - First-time Buyers -

child. The area’s mul­ti­cul­tural pop­u­la­tion lends it­self to a re­ally in­ter­est­ing range of restau­rants, from old-school East End pie and mash to some ex­cel­lent South In­dian cui­sine. A re­cent ad­di­tion, Rustix Gourmet, serves de­signer burg­ers and posh fry-ups, all made with halal meat.

Tube links to the City, via the District or Ham­mer­smith & City lines, are par­tic­u­larly good and com­mu­nity spirit is strong in East Ham.

JAM AND JERUSALEM

There is, too, a Women’s In­sti­tute group that or­gan­ises ac­tiv­i­ties in­clud­ing for­ag­ing and sup­per clubs and runs a pop-up café. The area’s slowly chang­ing de­mo­graphic can be seen in new busi­nesses such as Flip Out, a tram­po­line ad­ven­ture park with sci-fi themed diner, and Ap­ple­cart Arts, a not-for­profit cul­tural cen­tre just up the road in Up­ton Park.

DES­PER­ATE FOR CHANGE

De­spite all that prom­ise, if ever a lo­ca­tion needed re­gen­er­a­tion it is East Ham which cur­rently suf­fers from some of the worst un­em­ploy­ment and high­est lev­els of child poverty in Bri­tain.

A key site in the district’s re­birth is the 1.9-acre East Ham Mar­ket Hall, an old-school and slightly shabby cov­ered mar­ket in Myr­tle Road. Three months ago, Bar­ratt Lon­don and re­tail spe­cial­ist Drans­field Prop­er­ties sub­mit­ted a plan­ning ap­pli­ca­tion for a mul­ti­mil­lion-pound re­boot of the site, com­plete with roof gar­dens and a land­scaped court­yard.

There will also be 277 new homes, of which just over a third will be af­ford­able and ear­marked for first-time buy­ers. The mar­ket hall it­self will be re­de­vel­oped with 21,000sq ft for shops and restau­rants. A spokes­woman for Bar­ratt Lon­don said that if per­mis­sion is granted, work on the four-year build will be­gin this sum­mer.

It is too early to spec­u­late on the type of re­tail­ers Drans­field will man­age to re­cruit to the mar­ket hall, but the de­vel­op­ment rep­re­sents a huge op­por­tu­nity to re­tain the best of the ex­ist­ing traders and up­grade the non­de­script High Street that’s heavy on the Pri­mark/ Pound­land type of out­let.

Bell­way Homes, mean­while, is spend­ing £100 mil­lion on a project to trans­form an in­dus­trial es­tate just off Ne­wham Way on the fringes of East Ham and Beck­ton into a de­vel­op­ment of nearly 400 new homes. There will also be co-work­ing space for small and

Green light: plan­ning con­sent has been given for Beck­ton Parkside, the Bell­way Homes £100 mil­lion trans­for­ma­tion of an in­dus­trial es­tate into 400 new homes

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