You won’t know the place
Cash is now pouring into East Ham with new first-time buyer and rental homes, shops and cafés — but its indomitable community spirit is certain to stay strong, says
child. The area’s multicultural population lends itself to a really interesting range of restaurants, from old-school East End pie and mash to some excellent South Indian cuisine. A recent addition, Rustix Gourmet, serves designer burgers and posh fry-ups, all made with halal meat.
Tube links to the City, via the District or Hammersmith & City lines, are particularly good and community spirit is strong in East Ham.
JAM AND JERUSALEM
There is, too, a Women’s Institute group that organises activities including foraging and supper clubs and runs a pop-up café. The area’s slowly changing demographic can be seen in new businesses such as Flip Out, a trampoline adventure park with sci-fi themed diner, and Applecart Arts, a not-forprofit cultural centre just up the road in Upton Park.
DESPERATE FOR CHANGE
Despite all that promise, if ever a location needed regeneration it is East Ham which currently suffers from some of the worst unemployment and highest levels of child poverty in Britain.
A key site in the district’s rebirth is the 1.9-acre East Ham Market Hall, an old-school and slightly shabby covered market in Myrtle Road. Three months ago, Barratt London and retail specialist Dransfield Properties submitted a planning application for a multimillion-pound reboot of the site, complete with roof gardens and a landscaped courtyard.
There will also be 277 new homes, of which just over a third will be affordable and earmarked for first-time buyers. The market hall itself will be redeveloped with 21,000sq ft for shops and restaurants. A spokeswoman for Barratt London said that if permission is granted, work on the four-year build will begin this summer.
It is too early to speculate on the type of retailers Dransfield will manage to recruit to the market hall, but the development represents a huge opportunity to retain the best of the existing traders and upgrade the nondescript High Street that’s heavy on the Primark/ Poundland type of outlet.
Bellway Homes, meanwhile, is spending £100 million on a project to transform an industrial estate just off Newham Way on the fringes of East Ham and Beckton into a development of nearly 400 new homes. There will also be co-working space for small and
Green light: planning consent has been given for Beckton Parkside, the Bellway Homes £100 million transformation of an industrial estate into 400 new homes