“Why won’t Ron­aldo like me?”

A new so­cial me­dia plat­form al­lows play­ers to chat in pri­vate and lo­cate ex­perts to boost their game

FourFourTwo - - PERFORMANCE -

When you are a multi-mil­lion­aire foot­ball star boast­ing a multi-mil­lion so­cial me­dia fol­low­ing, some­times you just want to kick back and chat with your mates away from the pub­lic’s pry­ing eyes.

Well, now the game’s high-pro­file play­ers can do ex­actly that. The Cana­dian firm Vik­tre has launched a so­cial me­dia plat­form which al­lows ac­tive and re­tired ath­letes to like dog videos, share memes or sim­ply chew the fat un­til their heart’s con­tent.

Of course, the soft­ware has got a se­ri­ous pur­pose (hon­est). The idea is that foot­ballers will net­work with other play­ers, pub­lish their own cus­tomised fea­tures and also be­come ac­quainted with re­spected per­son­nel in the sport, for ex­am­ple phys­ios and strength and con­di­tion­ing coaches, who they can con­tact in their hour of need.

Vik­tre founder Al Steele said: “Whether it’s train­ing pho­to­graphs from an ac­tive player, busi­ness ad­vice from an ex-foot­baller, so­cial com­men­tary from a for­mer Olympic medal­ist or a video posted by an NBA All-star, the aim of Vik­tre is for th­ese ath­letes to con­nect and tell sto­ries in their words.”

More than 3,000 of them have since signed up in­clud­ing two World Cup win­ners in Kaka and David Villa, cur­rently at MLS duo Or­lando City and New York City re­spec­tively. Fans can get in­volved too by reg­is­ter­ing at vik­tre.com and read­ing con­tent from play­ers which isn’t avail­able any­where else.

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