En­tEr­tain at thE 145th OpEn

With of­fi­cial on-course hospi­tal­ity next to the 15th hole, there’s no bet­ter place to play host this sum­mer

Golf Monthly - - Gm Promotion -

Busi­ness and golf have long been a win­ning com­bi­na­tion – and where bet­ter to blend the two to­gether than at The Open?

Tak­ing place at Royal Troon Golf Club – less than 45 min­utes from Glas­gow – The Open is the per­fect place to en­ter­tain clients, strengthen re­la­tion­ships or treat em­ploy­ees to an un­for­get­table day out against the back­drop of one of the world’s most pres­ti­gious sport­ing events.

The Open Of­fi­cial Hospi­tal­ity takes care of all of the finer de­tails, al­low­ing you to re­lax and fo­cus com­pletely on your guests. From a busi­ness per­spec­tive, it makes real sense. It demon­strates to your key clients that you value them, and are pre­pared to go out of your way to show how much you ap­pre­ci­ate the re­la­tion­ships you have de­vel­oped.

Con­nect­ing with your clients at The Open is a great way to stand out from your com­peti­tors, who may only be in­ter­act­ing with peo­ple over the phone, or by email. It’s also a fan­tas­tic way to net­work, given golf’s pop­u­lar­ity among the busi­ness com­mu­nity. In­deed, a re­cent study showed that golf is the top hobby among Euro­pean CEOs, with 70 per

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