HOW TO LOOK FABULOUS

After 30 years of investigating, reviewing and writing about beauty, Eve Cameron shares what she’s learnt…

by Beauty Director Eve Cameron

IN THESE POST-TRUTH TIMES, it seems as if every week there’s a new beauty must-have. Things have changed since I was a rookie journalist. The internet didn’t exist, for one. Back then, we thought how you looked and how you’d age was written in your genes – that is, out of your control. If you expressed an interest in lipstick and face cream, it was usually assumed you didn’t have much going on up top. Fast forward to 2017, and we know you can (to a degree) cheat your genes, and that environmental factors are more important when it comes to looking youthful for longer. We also know that wearing make-up and investing in skin and haircare has no correlation with your IQ, profession or age. It’s a different world as far as beauty technology and research go, too. So I’ve taken stock of all I’ve tried, learnt and observed over the years to bring you 20 things I know for sure about looking good and ageing well.