TASTE IS YOUR MUSIC ON 30? 13 GOING
STILL HUMMING Killing Me Softly?
Never quite recovered from Gary Barlow saying ‘the rumours are true’ and killing off Take That? Or perhaps you’re still stuck between the Blur versus Oasis rivalry.
Our music taste is indelibly influenced by – in the words of Adele – when we were young. So young, in fact, that a woman’s listening fate is sealed by 13, while for men it’s 14. The results, from a recent Spotify study, allowed economist Seth Stephens-Davidowitz to look at its users’ listening habits. In his book, Everybody Lies, he unpicked how frequently men and women of certain ages streamed certain songs. And with 30-year-old women hitting repeat on Beyoncé’s Crazy In Love and Radiohead’s
Creep a hit with 38-year-old men, it showed a clear age bias and that the early teens ( just before you become a music snob) are the peak influence on adult music tastes.
So, we dusted off our Now CDS and examined the Grazia team’s back catalogue to see if the theory stacks up. Embarrassing...