orig­i­nal PEN­GUIN

We had a quick chat with Adam Weir, vice pres­i­dent of de­sign for Orig­i­nal Pen­guin, about the brand’s new col­lec­tion, the lat­est trends, sum­mer style dis­as­ters (spoiler: jean shorts) and his per­sonal sport hero...

GT (UK) - - STYLE -

What was the start­ing point for the spring/

sum­mer col­lec­tion? The spring 2016 con­cept started from a pic­ture of the Palm Springs Ten­nis Club in the 50s, with an amaz­ing cir­cu­lar pool and ev­ery­one hang­ing out and hav­ing a good time. I like pic­tures that chal­lenge the per­cep­tion that ev­ery­one was so se­ri­ous back then. Even in the for­mal set­ting of a coun­try club, this pic­ture showed they knew how to let loose, too. Sum­mer dress­ing can be tricky in Eng­land. What’s your best ad­vice for lay­er­ing? Al­ways carry a light­weight out­er­wear piece – it’s go­ing to rain. It’s not a case of if, but when. What’s the one new item we should be in­vest­ing in for sum­mer? A light­weight cot­ton sweater is the most ver­sa­tile piece to own for a guy. It’s cool enough to wear dur­ing the day and smart enough to dress up with for the evening. Big­gest sum­mer style mis­take made by most guys? Know your proper short length. Too short and you’ll look like Tom Sel­leck in the 70s, and that’s not an easy look to pull off. Too long and peo­ple will be look­ing for your skate­board. Slightly above the knee is just right. What’s one trend you’re not on board with this sea­son? Jean shorts. Just wear some jeans. Or shorts. What’s on the hori­zon for the brand? We just launched our Blue col­lec­tion, which is our bet­ter tier con­cept and tai­lor­ing line. There’s some re­ally exciting cloth­ing that I think will make peo­ple think dif­fer­ently about the brand. If you had to en­ter any Olympic event, which would it be? Darts. It’s not an Olympic event yet, but I’ll keep writ­ing to the In­ter­na­tional Olympic Com­mit­tee un­til it is. Who is your ideal ath­letic

sporty Pen­guin man? ChiChi Ro­driguez. He’s a golfer who re­ally didn’t con­form to the ex­pected norms of the game. He is a true orig­i­nal. The sum­mer col­lec­tion is avail­able now in stores and on­line, orig­i­nalpen­guin.co.uk

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