Flat residents evacuate as florist shop is gutted by fire
People flee from their homes as blaze starts at World of Flowers
A FLORIST shop in Eastcote was gutted by fire in the early hours of Friday February 5.
More than 20 firefighters tackled the blaze at World of Flowers florist, in Field End Road, which engulfed the whole shop and caused smoke damage to a flat above.
A man and woman escaped unhurt from the flat above before fire crews arrived. Another man and woman and two children from a nearby flat also fled their home without injury.
Four fire engines were on the scene after London Fire Brigade (LFB) were called at 12.05am.
Gary Simkins, Ruislip watch manager, said: “The residents above the shop were alerted to the blaze by the shop front being blown out.
“Thankfully they were evacuated safely without injury. Firefighters worked hard to contain the fire to the shop, limiting the damage to the flat above.
“The people did exactly the right thing, which helped them avoid injury.
“If smoke enters your flat, try and get out, stay out and call 999.”
Firefighters from Harrow, Ruislip and Hillingdon fire stations attended the scene and spent an hour and 20 minutes tackling the blaze.
The florist was still trading this week in the run up to Valentine’s Day, one of the biggest dates in the floral calendar.
Kimberley Franck, an employee, said: “The fire blew the front door out, which turned out to be quite lucky as it could have done more damage to the flats above if it hadn’t.
“Nothing from shop was salvageable.
“It’s completely gutted
the from back to front. We are still taking phone orders and working from home.
“We’ve had our shop phone switched over to a mobile number so if customers call the shop number it will go through to a member of staff.”
Ms Franck says the community have been offering help and assistance since the blaze.
She added: “We’ve had a few people offering rooms to get us back up and running until the shop is reopened. Our customers have been amazing and the support has lifted us quite a bit.”