Meet the spon­sor

Bark­way-based Strand PR is the spon­sor of the Res­tau­rant of the Year cat­e­gory in this year’s awards

Hertfordshire Life - - FOOD & DRINK -

We are Strand PR and we are dif­fer­ent. We are dif­fer­ent be­cause we do straight talk­ing. With us, there’s no blue-sky think­ing, we don’t do strate­gis­ing or in­deed think­ing out­side the box. We also prom­ise not to cre­ate a so­phis­ti­cated, 199page mar­ket­ing strat­egy with lever­ages and seg­men­ta­tions!

But what we will do is straight­for­ward, like tea and bis­cuits and salt and pep­per. Drum roll please… be­cause you don’t of­ten get jar­gon-free sen­tences from mar­ket­ing agen­cies. We will com­mu­ni­cate with your au­di­ence, shar­ing in­ter­est­ing con­tent they want to read which in turn raises aware­ness of your or­gan­i­sa­tion and, cru­cially, leads to sales.

We do so­cial me­dia man­age­ment, press re­leases, Google Ad­Words, pay-per-click ad­ver­tis­ing, SEO build­ing, de­sign and print, copy­writ­ing, award en­try writ­ing, email cam­paigns and web­site de­sign – so pretty much most things mar­ket­ing, and we are good at all of them. We are not ar­ro­gant, just se­cure and confident in our abil­i­ties.

Im­por­tantly, our clever tech­niques, in­sight­ful ap­proach and honed skills work – and we can prove it by the fact that we’re not only sur­viv­ing but, well into our fifth year, we’re thriv­ing, hav­ing just added an­other ad­di­tion to our ex­pand­ing team.

Clients us­ing us say ‘the ef­fect was pretty much im­me­di­ate, and we saw a huge step change in the num­ber of peo­ple want­ing our ser­vices’, and that we have ‘sec­ond-to-none un­der­stand­ing of how the me­dia work and on that ba­sis can achieve phe­nom­e­nal cov­er­age’.

Laura Pearce is our founder, chief so­cial wizard, lead PR tac­ti­cian, copy­writer supremo and im­pe­ri­ous boss, hav­ing set up the agency with a com­mit­ment to of­fer busi­nesses a fresh, pro­gres­sive mix of trusted, proven tech­niques and cut­tingedge mar­ket­ing.

Laura is Hert­ford­shire through and through, born and bred, and likes noth­ing more than walk­ing her dog Hugo in the county’s glo­ri­ous coun­try­side.

Strand PR Of­fice 2, The Sta­bles, Co­ke­nach Es­tate, Bark­way SG8 8DL 01763 274674 strand-pr.co.uk

RIGHT:Laura Pearce, founder of Strand PR

BE­LOW:Hugo, help­ing out in the of­fice

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