Store holds month long of­fers event

Hinckley Times - - NEWS -

CLOTHES and home­ware store TK Maxx is shun­ning the now an­nual shop­ping mad­ness that is Black Fri­day.

The chain, which has a store in The Cres­cent in Hinck­ley, has in­stead opted for a month-long bar­gain bash through­out Novem­ber.

Promis­ing deals on shoes, de­signer brands and tech, the re­tailer says a dif­fer­ent pop-up event each week will re­place a one­off Black Fri­day bo­nanza.

Deb­o­rah Dolce, group brand and mar­ket­ing di­rec­tor, at TK Maxx said: “Our whole con­cept means that we ‘do’ Black Fri­day 365 days a year, but from the 1st Novem­ber this year we will be cel­e­brat­ing ev­ery­thing that TK Maxx stands for, by ramp­ing up our of­fer.

“We will have a full month of fan­tas­tic prod­ucts com­ing in to store and on­line ev­ery day fea­tur­ing our favourite de­sign­ers from around the world.

“With huge sav­ings and big brand names, it’s shop­ping as usual with us, but with even more gems to snap up.”

Black Fri­day, a shop­ping tradi- tion im­ported from Amer­ica, has gath­ered in pop­u­lar­ity in re­cent years.

How­ever af­ter scenes of shop­pers fight­ing each other for bar­gains, some re­tail­ers have be­gun to shun the con­cept in favour of longer-term sales ahead of Christ­mas.

What bar­gains will be on of­fer at TK Maxx?

The re­tailer has promised a dif­fer­ent pop-up event each week in Novem­ber.

Here’s what you can look for­ward to.

Week 3: In­ter­na­tional de­signer de­liv­ery: A mas­sive de­liv­ery of in­ter­na­tional de­signer brands for men, women and chil­dren, as well as branded cook­ware and beau­ti­ful boxed gifts

Week 4: Tech and beauty elec­tri­cals: Big brand brushes, straight­en­ers and hair dry­ers plus the very best of Bri­tish de­signer brands and so­phis­ti­cated bar­ware

TK Maxx in Hinck­ley

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