The UK’S sheep produce some of the most durable wool, prized for its warmth and longevity, making it the perfect choice for carpets
The texture of wool underfoot, coupled with a warm colour or a welcoming pattern, is a great starting point for a cosseting design scheme. Wool-rich carpets are also easily maintained, resisting soiling, repelling surface spills and responding well to cleaning. Thanks to wool’s insulating properties it also reduces noise and condensation, while improving indoor air quality, and it has the added bonus of being sustainable, easily recyclable and biodegradable.
What’s more, wool reproduces colour beautifully, ensuring the best clarity and definition of design. It can provide a neutral backdrop to a scheme or take centre stage with a powerful pop of colour or a bold geometric motif. Consumers can find out more about wool and local retailers at
Soft neutrals, inspired by Greenery, Pantone’s Colour of the Year 2017, were the starting point for our recent collaboration with Little Greene. Its paint colours perfectly complement the six new colours of our Castlemead Twist carpet range.” EAMONN PRESCOTT, MARKETING DIRECTOR, ADAM CARPETS,
“Prints such as tartans and plaids, which have a warm, cosy feel, come to the fore during autumn months. They’re perfect for creating a welcoming atmosphere in living and dining rooms. We’re also seeing a return to neutrals, with their sense of elegance and timelessness.” EMMA CASSIDY, SENIOR CREATIVE DESIGNER, BRINTONS CARPETS, “Recently there has been a softening of floor coverings, with rugs becoming more textured. Greys, such as charcoal, are still a popular choice, while dark blue is emerging as a go-to neutral.” Andy GUARD, HEAD of DESIGN, ROGER OATES, rogeroates.com.