Ap­ple launches univer­sal gift card

Can be used for hard­ware, soft­ware and ser­vices, but so far is only for US cus­tomers. Sa­muel Ny­berg re­ports

iPad&iPhone user - - CONTENTS -

Tra­di­tion­ally, Ap­ple sells sep­a­rate gift cards for its var­i­ous de­part­ments: one for hard­ware in the Ap­ple Store, one for soft­ware in the App Store and one for mu­sic and other me­dia in iTunes. But that is all about to change.

In the US, Ap­ple has launched a univer­sal gift card and “Ap­ple Ac­count Bal­ance”, writes Ap­pleIn­sider. It can be pur­chased and used for hard­ware prod­ucts, soft­ware, ac­ces­sories, apps, games, mu­sic, movies, TV se­ries, iCloud stor­age and any­thing else pur­chased from or via Ap­ple. If the scheme is a suc­cess in the US, the univer­sal gift card may ap­pear in other parts of the world.

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