Ap­ple in­creases price of its prod­ucts in UK

Price of Ap­ple prod­ucts has in­creased af­ter fall in the value of ster­ling.

iPad&iPhone user - - CONTENTS - Ash­leigh All­sopp re­ports

As with ev­ery Ap­ple event, the on­line Ap­ple Store closed its doors for a few hours while the com­pany took the wraps off its lat­est

MacBook Pro. What we hadn’t ex­pected, though, was for those doors to re­open to price hikes in the UK, even on prod­ucts that were not new.

It’s thought that the fall in the value of the pound fol­low­ing the vote to leave the Euro­pean Union is to blame. An Ap­ple spokesper­son said:

“Ap­ple sug­gests prod­uct prices in­ter­na­tion­ally on the ba­sis of sev­eral fac­tors, in­clud­ing cur­rency ex­change rates, lo­cal im­port laws, busi­ness prac­tices, taxes, and the cost of do­ing busi­ness. These fac­tors vary from re­gion to re­gion and over time, such that in­ter­na­tional prices are not al­ways com­pa­ra­ble to US sug­gested re­tail prices.”

iPhone

iPhone SE (16GB):

£379 (£20 in­crease)

iPad

9.7in iPad Pro (32GB):

£549 (£50 in­crease)

9.7in iPad Pro, 128GB:

£639 (£20 in­crease)

12.9in iPad Pro (32GB):

£729 (£50 in­crease)

12.9in iPad Pro cel­lu­lar (128GB):

£939 (£40 in­crease)

iPad Air 2 (32GB):

£379 (£30 in­crease)

iPad Air 2 cel­lu­lar (32GB):

£499 (£50 in­crease)

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