Falling back in love with florals
Florals never fade or go out of fashion, thanks to our enduring passion for nature. Make yours rooms look blooming lovely with floral designs guaranteed to grow on you
Florals are a great way to reflect the great outdoors in our homes – and right now, they’re in full bloom everywhere.
But just as you wouldn’t have a wilting bouquet of flowers in your home, any floral look you introduce should be fresh and bang-up-to-date too.
Luckily, today’s designers’ interpretations are a world away from the old-hat chintz and fussy looks of yesteryear. They’ve embraced petal-power with bright, bold, new designs, aided by up-to-the-minute digital techniques.
Think pastel pinks and wallpapers featuring petals and pretty blooms, for a fresh, feminine spin on florals...
Rebecca Snowden, interior style advisor at Furniture Choice, says: “When people talk about florals, it tends to be centred around spring and summer fashion and interiors, with powdery pastel pinks a favourite both for the catwalk and the home this year.
“Unusually, the trend will carry through late into winter and those pastel hues will move into deeper, darker reds and pinks. Plum and deep magenta against a smoky black background will conjure a dramatic, gothic effect.”
Striking, pared-back designs and bold colourways are perfect for a no-fuss or frills approach to this look.
“Giant florals have been the stars of the catwalk shows, and now, from wardrobe to walls, we’re reviving floral patterns and embracing large-scale designs in bright, vibrant colours for a statement look,” says Paula Taylor, colour and trends specialist at Graham & Brown.
“Expressive, elaborate blooms are making their way on to our walls, furniture and homeware to create dramatic, coloured backdrops for the home. People are becoming much braver in their choice of design and colours and after decades of plain magnolia walls, Brits are falling back in love with these patterns. It’s time to be colour-confident again and express personality through dynamic palettes and opulent patterns.”
Botanical illustrations that could have come straight from the pages of a nature study book, combine with natural textures and a neutral colour palette for an update on that perennial favourite – classic country.
“If, like me, you love reflecting the subtle tones that you find in the garden, a palette of lavender, sage, rose and heather is a perfect place to start,” advises Claire Hornby, creative stylist, Barker & Stonehouse.
“These can be incorporated into your scheme through soft furnishings, or smaller upholstered pieces featuring designs reminiscent of natural history drawings, to inject character into your living space.”
“If an abundance of flowers, plants and all things natural appeals to you, then don’t be afraid to use a large variety of plants and blooms in one room, to help achieve a fresh feel.”
Classic Country Arthouse Mystical Forest room divider, white, currently reduced from £50 to £35, www. wallpaperdirect.com Katie Alice Ditsy Floral sugar bowl and creamer, £29.99, www.creative-tops.com Euonia watercolour floral wallpaper, pink and grey, £99 a roll, www.woodchipandmagnolia.co.uk Sunflower Cushion, £59.95, www.annabeljames.co.uk Midnight Peony cushion, £79, www.reflectandrepeat.com. Red hot poker plants feature against a dramatic forest background in Upper Brook Street, Minuit wallpaper, £170 a roll, www.littlegreene.com.
Feminine pink is offset by a bold design in this Painted Tulips Wall Mural, currently reduced to £35 from £60, www.grahambrown.com
Botanical Wallpaper Nostalgia, £85 a roll, www. woodchipandmagnolia.co.uk
Small Brighton sofa in Liberty Fresco Lagoon, currently reduced to £2,171 from £2,412, www. sofasandstuff.com.