GAME-CHANG­ING IN­VEST­MENT

Land Rover Monthly - - Upfront -

JAGUAR LAND Rover’s mo­bil­ity ser­vices busi­ness In­mo­tion has in­vested £19m in Uber ri­val Lyft, the fastest grow­ing ride-share com­pany in the US.

Be­hind the deal is an ex­pec­ta­tion that car own­er­ship is set to de­crease in large cities, as peo­ple turn to al­ter­na­tive means of trans­port, and as part of the tie-up JLR will pro­vide a fleet of ve­hi­cles.

Se­bas­tian Peck, In­mo­tion Man­ag­ing Di­rec­tor, said: “Per­sonal mo­bil­ity and smart trans­porta­tion is evolv­ing and this new ven­ture will pro­vide a real-world plat­form help­ing us de­velop our con­nected and au­ton­o­mous ser­vices.”

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