their might to attract many paying advertisers.
There are three main general stations with national coverage: RTL, France Inter and Europe 1. These three, together, have the ear of around a third of the country’s listeners, followed by a variety of multi-theme and specialist stations airing across the country, as well as the numerous local stations.
THE KEY PLAYERS
Radio France: France’s public radio service which aims to offer something for everyone, rather like the BBC, and given its 22.8% share of the country’s listeners, it would appear to be fulfilling its remit. France Inter is its flagship generalist station (news, entertainment, information) boasting a 9.9% audience share; France Info (news) has an 8.2% share; while France Bleu (a network of public regional stations) has an impressive 7.4% share. In addition, Radio France has specialist stations: France Culture, France Musique (classical music), FIP (general music) and Le Mouv’ (offering alternative rock for younger listeners).
RTL Group: Home to France’s most listened to radio station, RTL (general news and entertainment), as wells as RTL2 (news, culture, pop-rock) and Fun Radio (a network of FM stations – R&B, dance, electro). Now owned by German media giant Bertelsmann, RTL stands for Radio Télévision Luxembourg. In France, RTL has an 18.5% share of radio audience.
NRJ Group: Founded in 1981 as a pop music station, NRJ has continued to do what it set out to do and is currently the most listened-to music radio station in France, with just over 12% of the accumulated audience in 2013. The group has added several other stations over the years, each with a strong following: Cherie FM (love songs), Nostalgie (classic pop songs through the years), NRJ and Rire et Chansons (a mixture of comedy programmes and music). The group has a 16.2% share of radio listeners in France.
Lagardère Active: A subsidiary of the Lagardère French media group, the division is home to generalist station Europe 1 (news, entertainment, music) plus music stations RFM (adult listeners) and Virgin Radio (aimed at younger listeners).
Les Indés Radios: Created in 1992, Les Indés is an economic interest group (effectively a cooperative) bringing together 129 independent radio stations with the aim of increasing their economic power, primarily for advertising purposes. Members are made up of regional, local and minority specialist stations. With a combined workforce of more than 2,500 employees, including 500 journalists, the group