New Look’s Moroc­can Sum­mer Fash­ion Fest

Look's Lucy Wood hit Mar­rakech to find out what in­spired their boho sum­mer col­lec­tion

Look (UK) - - WHAT’S NEW -

Mar­rakech is fast be­com­ing the style des­ti­na­tion du jour, thanks to Poppy Delev­ingne’s celeb-filled hip­pie wedding and reg­u­lar visi­tor Mil­lie Mack­in­tosh’s In­sta­gram feed. And it’s even in­fil­trat­ing the high street, pro­vid­ing in­spi­ra­tion for New Look’s sum­mer range, which to­tally nails the ex­otic pat­terns and tra­di­tional prints of Morocco.

To check out the new of­fer­ings, I flew to the city’s amaz­ing El Fenn riad. Af­ter pris­ing my­self away from the pink mar­ble bath, I was taken on an en­chant­ing tour of the souk mar­kets, one of the main in­flu­ences for New Look’s sum­mer pieces – think tra­di­tional ta­pes­tries, rich colours and swirling tile prints.

The col­lec­tion was pre­sented in the heart of the desert, and we re­laxed in Be­douin tents as I made my men­tal wish list. Dusky corn­flower blues are in­fused with vivid corals, and em­broi­dery and fring­ing fea­ture on ev­ery­thing from jump­suits to state­ment ki­monos. As for the ac­ces­sories, I’m still lust­ing af­ter the beaded san­dals and zig-zag-print bag.

Eat­ing tagine un­der the stars, it was clear to see how the land­scape has be­come such a hot des­ti­na­tion for fash­ion’s glit­terati. And if New Look has any­thing to do with it, we’ll all be chan­nelling Mar­rakech’s magic un­der the sum­mer sun. Now to choose my favourite piece…

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