KENZO HITS THE HIGH STREET
You’ve seen the collection and now you’re asking ‘is KENZO x H&M really worth parting with a slice of my salary for?’ In an industry first, we’ve put the collection on trial – with a little help from a couple of familiar faces…
‘I’ve already got a fair few bombers, but it’s impossible to resist this beauty. It’s oversized, so I recommend balancing out your shape with a streamlined bottom half – jeans do the trick for me’ Clara amfo, DJ and look influencer
It’s an annual event. Pulses race, hearts beat faster and breath is bated. Queues start to form, elbows are sharpened and even the most composed shoppers officially lose their s**t. That’s right, it’s time for this year’s H&M designer bonanza – and something tells us you’re going to love it.
Hot on the heels of last year’s Balmain collaboration comes an offering from French fashion house Kenzo that’s become a cult phenomenon with its logo sweaters, jungle prints and avant-garde approach. Ladies and gents, let us introduce you to KENZO x H&M.
However, with more ruffles than Moulin Rouge on rum and tiger print by the bucketload, can us un-model types really get away with the outrageous garms? Continuing our perpetual quest to make shopping a stress-free ordeal, we called in Look Influencers, Whatoliviadid.com’s Olivia Purvis and our new celeb crush, Radio 1 DJ Clara Amfo, to trial the pieces so you don’t have to.
Throw in a couple of Look’s most sartorially fearless style experts for good measure and what do get? Real opinions that’ll help you shop smarter. The big question is, how woah will you go?
‘It looks daunting, but this dress is so wearable. I’ve paired it with a tiger print poloneck, but it also works with black. I never thought I’d fall for pink tiger print but here I am, daydreaming of my new life in this frock’ maxine, fashion news editor
Jacket, £99.99 T-shirt, £24.99 (both sizes 6-14) Both KENZO x H&M Jeans, £55, Topshop Shoes, £49.99, H&M
Dress, £59.99 Top, £29.99, Both KENZO x H&M