Want to know what's even better than Facebook, Instagram and Pokémon GO put together? The beauty of modern shopping
Iam a reluctant millennial. Firstly, I hate that word. And secondly, I’m convinced that in the not-sofar future, computers will take over the world and we’ll be in an I Am Legend-type situation.s
One of the only things I do enjoy, however, technologically speaking, is the ever-expanding landscape of shopping. That’s right. I may refuse the label of millennial, but I’m a capitalist at heart. Where once any materialistic urges could only be satisfied by a (usually loathsome) trip to your local department store, shopping can now happen anywhere and everywhere. And at any time, too. Research by Barclaycard recently found that online purchasing peaks between 10pm and midnight. In fact, this is such a widespread phenomenon it’s become known as the ‘vampire economy’, which puts Buffy’s wardrobe into perspective.
As well as that, the rise in shopping apps means that splashing your cash is easier than ever before. There are even apps to make the actual process of finding what you want to buy a total doddle. Snap Fashion, for example, allows you to search for products based on colour and shape. What’s more, you can even upload picture swatches of hues and prints that have inspired you – and that you really, really want to track down. So, if you’re looking for the perfect pair of shoes to match that awkward-coloured frock, it’ll scour the web to track down the perfect high-heeled counterpart. Not even Facebook can do that.
The days of stressy shopping trips are over