From book deals and baby ranges to ma­ter­nity wear and en­dorse­ments, hav­ing a celebrity baby can be lu­cra­tive these days. So will Ch­eryl fol­low in these stars’ foot­steps with her new ar­rival?


It might only be March, but we’ve found 2017’s big­gest fash­ion trend: the baby bump. Be­cause, let’s be hon­est, it feels like ev­ery celebrity has got one these days. And while we might be slightly bi­ased, we’ve de­cided all these an­nounce­ments prove one ma­jor fact: Ch­eryl is still a huge trend­set­ter.

While we’re sure Chez will spend the next few months de­vot­ing all her time to lit­tle Chiam, we can’t wait to see what’s next. Af­ter all, hav­ing a baby in the spot­light cer­tainly has its perksé


All celeb moth­ers know that writ­ing a book about your mum ad­ven­tures should come as sec­ond na­ture. Gio­vanna Fletcher has just re­leased her book Happy Mum, Happy Baby: My Ad­ven­tures In Moth­er­hood, fol­low­ing in the foot­steps of Myleene Klass and Holly Wil­loughby, who’ve both writ­ten best­selling books about be­ing a mama. We’re clear­ing our sched­ules be­cause if Ch­eryl re­leases a baby book we’re not leav­ing the house un­til we’ve read it at least five times. Earn­ing po­ten­tial: AP­PROX £350-£500K


If it’s not North and Saint West on KUWTK along with Pene­lope Disick and her mum Kourt­ney Kar­dashian, it’s Binky Fel­stead re­veal­ing her preg­nancy is the big sto­ry­line for this sea­son’s Made In Chelsea. While we doubt Ch­eryl has plans to set up her own re­al­ity show any time soon, we’ll hap­pily set­tle for reg­u­lar In­sta­gram up­dates. Cheers, Chez! Earn­ing po­ten­tial: UP TO £100K

Kids’ Clothes

Model-turned-fash­ion de­signer Jools Oliver cre­ated Lit­tle Bird – a range of baby clothes, bed­ding and ac­ces­sories ex­clu­sive to Mother­care – in 2012. Coleen Rooney tapped into kids’ clothes while preg­nant with her sec­ond child Klay in 2013, team­ing up with Lit­tle­woods to launch a chil­drenswear col­lec­tion. If Ch­eryl’s style is any­thing to go by, we’re con­vinced lit­tle Chiam will be the best-dressed baby ever. Earn­ing po­ten­tial: UP TO £2 MIL­LION


With so many celebs show­cas­ing their trans­for­ma­tions, it’s no won­der lots of new mums turn to A-list fit­ness regimes. For­mer Pussy­cat Doll Kim­berly Wy­att pro­duced ex­er­cise pro­grammes and at-home DVDS for busy mums. With the num­ber of re­cent preg­nancy an­nounce­ments, we bet we’ll def­i­nitely be spoilt for choice come Christ­mas. Earn­ing po­ten­tial: AP­PROX £30K


Ch­eryl’s bezzie Kimberley Walsh paired up with Pam­pers, Fearne Cot­ton started work­ing with Hug­gies to pro­mote their wipes, while Jes­sica Alba launched her en­tire eco-friendly beauty and life­style com­pany Hon­est af­ter be­com­ing a mum. It’s all in a day’s work for celebs who pur­sue moth­er­hood. Earn­ing po­ten­tial: UP TO £1 MIL­LION

Truly Happy Baby by Holly Wil­loughby, £16.99 Happy Mum, Happy Baby by Gio­vanna Fletcher, £16.99 lookvideo

Rom­per suit, £14, lit­tle Bird by Jools at Mother­care Shoes, £30, lit­tle Bird by Jools at Mother­care

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