6. Create A Double Identity?
It's a trend started by teens but it's turning into a millennial movement
The words Finsta and Rinsta might mean nothing to you at the moment, but they’re 100 per cent coming your way. The phenomenon is a millennial issue, whereby teenagers have a ‘Finsta’ (fake Instagram), which is a private account showing real shots of how they’re living their lives, while their ‘Rinsta’ (real Insta) is a public front that they’re happy for prying parents to see.
But it’s now not just Gen Z taking part as more and more twentysomethings operate a similar policy to ensure work bosses can't see those shameless selfies and drunken pictures from last Saturday night.
Heidi,31, a digital designer from Croydon, admits to being part of this new breed. ‘I have two separate accounts but one is just for me and my close friends as it’s where we put the funniest photos,’ she says. ‘My work one, on the other hand, is very elegant, full of design work and art inspiration as I know future employers might check it. It just makes sense.’
We’re total Insta addicts, but even think this is taking things to an exhausting new level.