Platinum hair is trending among the A-listers right now. Here’s how to keep your blonde locks bright all summer long…
Each summer blondes tend to go brighter, and thanks to the likes of Cara Delevingne, Karlie Kloss and Katy Perry, platinum blonde is the number one shade again this season.
But icy blonde locks take some serious work to keep their cool hue looking fresh. So if you’re thinking of going lighter, make sure you arm yourself with our tried and tested pick of the best blonde hair saviours. KEEP BLONDES BRIGHT EVERY day PRO:VOKE Touch Of Silver Brightening Shampoo and Conditioner, £3.19 each don’t be fooled into thinking this is just for silver or grey hair. the purple-toned shampoo/ conditioner duo is perfect for knocking out brassy tones in blonde hair. Plus, at under a fiver each it’s salon- quality haircare at an affordable price. ON-THE-GO TONING Protect your colour with Lee Stafford Bleach Blondes Tone Correcting Conditioning Spray, £8.99. the light conditioning spray is packed with violet pigments to leave blonde hair with a beautiful icy white tone.
Going platinum: Cara Delevingne, Katy Perry, Karlie Kloss, Zoë Kravitz and Poppy Delevingne