Travel mum’s hopes af­ter firm TV launch

Macclesfield Express - - BUSINESS SME BUSINESS TIPS -

A TRAVEL agent hopes the launch of her com­pany’s first TV advertising cam­paign will give her busi­ness a boost.

Anita Devon­port, of Field­bank Road, Mac­cles­field, is a fran­chisee of in­de­pen­dent travel com­pany Travel Coun­sel­lors, which has more than 850 staff run­ning busi­nesses from home in the UK and another 550 over­seas.

She runs her per­son­alised travel ser­vice from her home where she lives with hus­band Jamie and chil­dren Char­lotte, 13, and Thomas, 10.

Anita has more than 20 years of travel ex­pe­ri­ence work­ing in Alder­ley Edge and last year de­cided she wanted to work from home in Mac­cles­field.

The com­pany she works for is run­ning a na­tional advertising cam­paign high­light­ing the per­sonal ser­vice Anita and her col­leagues pro­vide. The ad­vert is air­ing at peak times on ITV and fea­tures travel clips based on cus­tomer book­ings to show the ex­pe­ri­ences that make a dream hol­i­day.

Anita said: “It’s so ex­cit­ing to see Travel Coun­sel­lors on na­tional TV. As a travel coun­sel­lor my busi­ness is based on build­ing re­la­tion­ships with my cus­tomers, get­ting to know them so that I can pro­vide a re­ally spe­cial and tai­lor-made travel ser­vice.

“The ad­vert cap­tures the essence of this and will help to make more peo­ple aware of what Travel Coun­sel­lors does and how we are re­ally dif­fer­ent to any other travel com­pany.”

Anita says it’s her job to use her knowl­edge and ex­per­tise to tai­lor the per­fect hol­i­day to her cus­tomers.

She works from home when­ever is most con­ve­nient for the cus­tomer – in­clud­ing dur­ing the evenings and at week­ends.

Anita said: “I’ve worked in the in­dus­try for 20 years and have worked my way up from trainee to di­rec­tor of an award win­ning lux­ury travel com­pany. I have a pas­sion for travel, which be­gan sail­ing around the world work­ing on cruise ships, and I’ve gained ex­ten­sive knowl­edge of many coun­tries.”

Call Anita on 01625 839390 or email anita. devon­port@ trav­el­coun­sel­

●● Anita Devon­port is a Travel Coun­sel­lors fran­chisee based in Mac­cles­field

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