Firm ex­pands into Amer­i­can mar­ket

Macclesfield Express - - BUSINESS SME BUSINESS TIPS -

A FOOD in­gre­di­ent dis­trib­u­tor in the re­gion will open an of­fice in Los An­ge­les.

Di­rect Food In­gre­di­ents is a Mac­cles­field busi­ness that turned over more than £6mil­lion dur­ing the first six months of trad­ing this year.

The new Amer­i­can of­fice and ware­house fa­cil­ity will fo­cus on the sports nutri­tion and nu­traceu­ti­cal sec­tors.

Man­ag­ing di­rec­tor Steve Loake said the move forms a ma­jor part of the firm’s ex­pan­sion plans.

He said: “Open­ing the new of­fice is a huge achieve­ment and an im­por­tant step in our goal to bring our pro­fes­sion­al­ism, strin­gent pro­ce­dures and knowl­edge of this com­plex mar­ket over­seas.

“Un­for­tu­nately many ar­eas of the US mar­ket are driven by low qual­ity im­ports from China so we are keen to bring our ded­i­ca­tion to high stan­dards and qual­ity to the US.

“Over the past 20 years, we have be­come an in­dus­try leader in the UK and it is now time for us to ex­pand over­seas.

“The US is the ideal place to be­gin and we look for­ward to sup­ply­ing cus­tomers with our im­pec­ca­ble in­gre­di­ents from our vast port­fo­lio.”

The Los An­ge­les base will be headed up by Abe Cortez.

Di­rect Food In­gre­di­ents’ head of­fice is lo­cated on Wa­ters Green in the cen­tre of Mac­cles­field.

The busi­ness is an es­tab­lished leader in the im­por­ta­tion, stor­age and dis­tri­bu­tion of func­tional foods, nu­tri­tional and sports in­gre­di­ents, as well as vi­ta­min and min­eral pre­mixes.

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