Firm toasts US suc­cess af­ter $1m turnover

Macclesfield Express - - BUSINESS / SME BUSINESS TIPS -

AMACCLESFIELD busi­ness is cel­e­brat­ing af­ter its US of­fice reached nearly $1m in sales in its first year of trad­ing.

Di­rect Food In­gre­di­ents, based at Waters Green, opened an of­fice in Los An­ge­les with 75,000 square feet ware­hous­ing and a dis­tri­bu­tion fa­cil­ity in Fe­bru­ary last year.

Steve Loake, founder and man­ag­ing di­rec­tor of Di­rect Food In­gre­di­ents, says he is thrilled with the first year trad­ing.

He said: “Our en­try into the US mar­ket has been fo­cused on our two core ar­eas of sports nutri­tion and nu­traceu­ti­cals, and to be turn­ing over just un­der $1m at the end of our first year is very en­cour­ag­ing in­deed.

“The Di­rect Food In­gre­di­ents brand has been built upon em­ploy­ing the high­est qual­ity stan­dards in ev­ery­thing we do, and we have ben­e­fited from the fact that many ar­eas of the US mar­ket are driven by low qual­ity im­ports from China.

“Our strin­gent qual­ity as­sured of­fer has seen con­sid­er­able de­mand. In a mat­ter of months we brought on board 12 USbased large man­u­fac­turer clients.”

The Los An­ge­les of­fice is the first of the Di­rect Food In­gre­di­ents in­ter­na­tional of­fices.

This news fol­lows ex­cep­tional 2015 UK trad­ing re­sults for Di­rect Food In­gre­di­ents, which saw the busi­ness gen­er­ate £13.7m in sales, a 52 per cent like for like an­nual growth on the pre­vi­ous year.

●● Staff from Be­long vil­lages, which has been short­listed for a na­tional ‘best em­ployer’ award. From left: Deb­bie Wheeler, Lee Ed­wards, Gina Moor­jani, Linda Car­roll, Doreen Han­d­ley, Sue Field­ing, Donna Wool­rich, Me­lanie Say­well, Ti­mothy Stokes and Kim Ben­nett

●● Man­ag­ing di­rec­tor Steve Loake with com­pany di­rec­tors Cath Hough and Brigg Simp­son

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