Ver­ify your Twit­ter ac­count

You can fi­nally get that coveted blue ver­i­fied Twit­ter badge that has eluded you. Matt Kapko shows how

Macworld - - Contents -

The equally vaunted and ridiculed blue check­marks on Twit­ter are no longer ex­clu­sive to elites or those with con­nec­tions who have an ‘in’ at Twit­ter. The com­pany has opened the ver­i­fied ac­count des­ig­na­tion up to all users and put some rules in place for con­sid­er­a­tion. Many of Twit­ter’s 310 mil­lion monthly ac­tive users don’t qual­ify for ver­i­fi­ca­tion, but the firm is open­ing the se­cre­tive and in­vite-only process up to any­one.

Ac­counts of pub­lic in­ter­est, par­tic­u­larly those main­tained by in­di­vid­u­als and or­gan­i­sa­tions in “mu­sic, act­ing, fash­ion, gov­ern­ment, pol­i­tics, re­li­gion, jour­nal­ism, me­dia, sports, busi­ness, and other key in­ter­est ar­eas” are all up for con­sid­er­a­tion, ac­cord­ing to Twit­ter. “We hope open­ing up this ap­pli­ca­tion process re­sults in more peo­ple find­ing great, high-qual­ity ac­counts to fol­low, and for these creators and in­flu­encers to con­nect with a broader au­di­ence,” Tina Bhat­nager, Twit­ter’s vice pres­i­dent of user ser­vices, said in a pre­pared state­ment.

Why you should get ver­i­fied on Twit­ter

Twit­ter orig­i­nally in­tro­duced ac­count ver­i­fi­ca­tion in 2009 and has ver­i­fied al­most 187,000 ac­counts to date, ac­cord­ing to the com­pany. The des­ig­na­tion is largely sym­bolic, but also a de­fen­sive move against the un­told num­ber of im­per­son­ators, satirists, trolls, and hate­mon­gers who roam freely on Twit­ter. Of­ten­times the dy­namic be­tween fans and celebri­ties or pub­lic fig­ures on Twit­ter is only re­ward­ing if the au­then­tic­ity of the user be­ing fol­lowed is en­dorsed.

Trust mat­ters on Twit­ter and that’s ex­actly why any­one who wants to be ver­i­fied should take steps to do so. If you carry any im­pact in your com­mu­nity, field of work or ar­eas of height­ened aware­ness and vis­i­bil­ity, a ver­i­fied ac­count will let your fol­low­ers know you’re the real deal.

Get ver­i­fied on Twit­ter

Fol­low these steps to give your­self the best chance of get­ting ver­i­fied:

Open your Twit­ter ac­count set­tings and make sure you have a ver­i­fied phone num­ber, con­firmed email ad­dress, a bio, pro­file photo, header photo, a web­site, and a birth­day (re­quired for per­sonal ac­counts only). Your tweets must also be set to Pub­lic in your pri­vacy set­tings Im­prove your chances of ap­proval by hav­ing a user­name that re­flects the real name of the per­son or com­pany. The ac­count’s pro­file or header photo should also re­flect the per­son or com­pany’s brand­ing, ac­cord­ing to Twit­ter Fill out and sub­mit the form to re­quest ac­count ver­i­fi­ca­tion (ver­i­fi­ca­tion.twit­ter.com/ wel­come). Ex­plain why Twit­ter should ver­ify your ac­count and pro­vide ex­am­ples to help the com­pany un­der­stand your im­pact. Pro­vide at least two URLs to show­case your news­wor­thi­ness or rel­e­vancy in your field. Fi­nally, Twit­ter may also re­quest a scan or photo of a gov­ern­ment-is­sued ID to con­firm your iden­tity

Twit­ter says it will re­spond to all re­quests via email, and users who get de­nied can sub­mit an­other re­quest 30 days later.

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