LGA: Ban Broad­band Providers From Say­ing ‘Up To’

More hon­esty in top-line speeds, please

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Fed up with not re­ceiv­ing the speeds your broad­band provider ad­ver­tised? The Lo­cal Gov­ern­ment As­so­ci­a­tion (LGA) is, and it’s spo­ken out on the is­sue – call­ing on broad­band providers to be stopped from ad­ver­tis­ing ‘up to’ speeds.

The LGA is par­tic­u­larly un­happy with the cur­rent sit­u­a­tion, that al­lows providers to head­line ‘up to’ speeds in their ad­ver­tis­ing, even if just 10% of their cus­tomers can ac­tu­ally reach the giddy highs they're throw­ing out there.

The sad fact is that many cus­tomers never get any­where near these ‘up to‘ speeds, and many of them are very un­happy about that. Thus, the LGA is in­stead propos­ing that broad­band providers ad­ver­tise an av­er­age speed po­ten­tial and also give more in­for­ma­tion on up­load speeds.

Trans­parency is clearly the key word in all this and you won’t find us com­plain­ing about the LGA’s in­ten­tions.

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